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I vaguely recall that the QT team had the cross-platform code that iTunes would need in order to serve iPod playlists for owners of Windows PC's. Quicktime stuck around for quite a while longer though.

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It looked to me that Quicktime was not going to be a First-Class Citizen in this new Mac OS X. It was just a sort of 'image pre-processing' though to get the pixels from Quicktime - go straight to NSImage at that point. Someone though had grafted a bit of Quicktime code that would add a handful of additional image types that AppKit did not support so Preview could also open BMP files, maybe Targa files, etc.

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The NeXt app, Preview, was handed to me when Mac OS X was just getting going: Preview being wholly built upon the image offerings of AppKit (NSImage). Given, as I say, Apple circling the drain at the time, shutting down ATG might have seemed an act of financial prudence.) NeXT was still his baby and you suspect that Quicktime's not-invented-here status (and, quixotically, 'here' in this case means 'NeXT') might have meant Jobs had it in for the technology.Īside: Did Jobs shut down ATG? (I know he shut down Apple's technical library. I say this regarding the time when Apple was circling the drain, so they may well have been correct.īut I think Jobs return to Apple must have been another nail in the coffin for Quicktime. There was, perhaps undeserved, a sense that the Quicktime team were a bit haughty, maybe thought they were bigger than Apple. Mention this around engineers on the QT team and the response was something like, 'Codecs are for 3rd parties, Apple is not in the Codec business.' Too bad. Some of us were of the opinion at the time that one of Quicktime's failings was the lack of codecs that shipped with the OS (Mac's System 7, 8, 9). eccentric engineers I met worked on the Quicktime team, ha ha. Now that is a name I haven't heard in a long time.

Initially though Quicktime could barely play wallet-size video but we still thought it was kind of cool. Lots of cool things came out of ATG when it was still around. Yes, I had heard it came out of ATG (Apple's Advanced Technology Group). > QuickTime was bigger than Apple itself, so widely known that many who used it on their PCs weren’t even aware that it was an Apple productĪlright, definitely an alternate universe. It feels such journalists and bloggers live in a different universe and no I’m not even talking about Apple shills (some of them have become “critic” of late jg et al), I am talking about the ones who are probably not shills. I seriously doubt the scene will be any different if Apple tomorrow announces a mechanical trolley for $9989 and says it runs on Apple exclusive TrueWheel™.

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It’s so obscene that when it brings a feature on its phone that was available on Android for years, and was released on Android without any fanfare - merely as an essential feature, Apple pushes it, and the media, bloggers, and many users lap it up, as if Apple just figured out perpetual energy. What Apple has managed to do is a disgustingly closed ecosystem and a genius racket of a marketing and has built an aura around itself.

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Apple software is utterly mediocre and more or less it has been so. I feel saddened by the pseudo halo Apple software gets to be associated with for no valid reason. If you use or resell ffmpeg to places that enforce software patents, you actually need to check if you've paid off your patent bribe or you're opening yourself to potential lawsuits. Microsoft could never distribute a free player with Windows in many markets without paying for those patents.

VLC and other players exist because the jurisdictions they are made in or are hosted in aren't as strict as, for example, the American patent system, which is silly enough to actually allow patents on algorithms. You'd also be stuck paying for those codecs, or convince customers to pay the codecs on demand later, giving their 'free upgrade' a price, even if it's a small price to pay. There used to be so many codecs out there in use that you'd probably need to raise the price of the OS by between $5 and $10 if you wanted decent codec support. I don't think many people will pay $0.80 for a HEVC codec just to play the video they just recorded on their phone. On some devices the manufacturer already paid for them and you can download them for free. You can buy certain codes from the Windows Store to play them in Windows.